2009 January « The Lunch Pail

Monthly Archives: January 2009

The Legend of Video Email Rides Again

January 9, 2009 – 12:01 pm

We have been hearing a lot from our customers recently about video email. Many have been hearing that suddenly it's possible for an email marketer to embed video files or script within the body of the email, which has been verboten for many years by the ISPs. The ISP simply strips out the file or [...]

By Bryce Marshall | Posted in email marketing, Online Channel Trends, Online Marketing Tactics | Tags: "Certified Video", email animated gifs, email certification provider, email marketing, Email Marketing Reports, Email Marketing Reports video email breakdown, Goodmail Systems, ISPs + video email, video email, video email and security, video email breakdown, video email issues, video email marketing | Comments (1)

Buzz Words Demystified! Episode 2: AJAX

January 7, 2009 – 11:54 am

AJAX (Also Known As Ajax) One of the newer technologies out there that took part in the Web 2.0 craze is AJAX. AJAX, in the context of the online world, has absolutely nothing to do with the abrasive cleanser of the same name. It's an acronym that stands for [A]synchronous [J]avaScript [A]nd [X]ml. So what [...]

By Christopher Holmok | Posted in Buzz Words Demystified, The Online Marketing Space | Tags: AJAX, AJAX definition, Asynchronous JavaScript And XML, Buzz Words Demystified, Chris Holmok, engaging user experience on a website, Gmail, Google Maps, marketing/techie gap, online marketing buzz words, page refreshes, programming language, web experience, web hosting platforms that support AJAX, website interaction, what does AJAX mean? | Leave a Comment

5 Online Marketing Resolutions for 2009, Part 2

January 5, 2009 – 12:21 pm

Last Friday I provided the first two New Year's Resolutions on my list of 5 online marketing resolutions for 2009. Without further ado, here are the remaining three. Solve problems with mobile marketing I use the phrase "solve problems with mobile marketing" with 2 meanings, both referring more specifically to SMS messaging. First, what can [...]

By Bryce Marshall | Posted in Online Channel Trends, Online Retail Marketing Tips, The Online Marketing Space | Tags: 5 ways to marketing better, art and science of marketing, basic marketing truths, Cable and Broadband industry, ClickZ column, criteria for mobile marketing campaign, Jeanniey Mullen, Jeanniey Mullen ClickZ column, MMA, Mobile Marketing Association, online marketing resolutions, online marketings new years resolutions, proper criteria for mobile marketing campaigns, short code unfairness, SMS messing, solve problems with mobile marketing | Comments (1)

5 Online Marketing Resolutions for 2009, Part 1

January 2, 2009 – 12:34 pm

Editorially speaking, there's no topic as tried-and-true as New Year's Resolutions. No matter what the subject matter there's always a way to create a list of things you'd like to do better, do more, (do less), or simply shoot off predictions from the hip. Therefore, I humbly submit my pithy and profound resolutions for 2009. [...]

By Bryce Marshall | Posted in Online Channel Trends, Online Retail Marketing Tips, The Online Marketing Space | Tags: "a ha" moment, case study, good or bad online shopping experiences, new years resolutions, Omaha Steaks, online marketing case study, online marketing new years resolutions, online marketing resolutions, optimize more, test more | Comments (1)

Follow

Follow “The Lunch Pail”

Powered by WordPress.com