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Processed Juice: Getting Your Creativity Flowing

No matter what kind of position someone has, there’s going to be an element of creativity built into it somewhere. That means anyone holding a job is going to have to develop and implement some type of creative process. In general, the creative process can feel like a battle – a battle like, say, the [...]

Useful Tips for HTML Email Design, Part 2

Earlier this week, I provided a couple of HTML tips for making sure your emails always look their best. As I mentioned previously, most designers building HTML e-mails understand and implement most best practices, such as avoiding large images, but there seems to be a large disconnect with some of the more subtle yet equally [...]

Designing for a Mobile App vs. a Mobile Microsite

The need for companies to expand their communications base with a mobile vehicle has never been greater. A Pew Research Center’s Internet & American Life Project survey conducted in 2009 revealed that 85 percent of adult Americans own a handheld device – with over a third of those using it for wireless Internet access. Mobile [...]

Tips on Mobile Site Design

The Second in a Three-Part Series When it comes to creating an online experience viewed through a mobile device, what’s old is new again. In fact, things have come full circle. Back in the 90s when Web site design was relatively new, the mantra was content first, design second. It’s interesting how the same holds [...]

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