Category Archives: Software Development

Developers! Developers! Developers!

November 29, 2010 – 12:01 pm

A software API can only be great if developers are using it. And developers tend to use and prefer APIs that provide useful, up-to-date and well-rounded documentation. Knotice recently announced the launch of our site specifically for developers, http://developer.knotice.com The new site is an extensive resource for integrating with our multichannel marketing software platform, Concentri. [...]

By Christopher Holmok | Also posted in Knotice | Leave a Comment

What’s a Direct Digital Marketing Software Feature?

July 30, 2010 – 12:02 pm

There is not yet a whole lot of direct digital marketing focused software in the marketplace. Most that contend for the moniker are really retrofit email marketing platforms that attempt to back in to (or buy up) deeper cross-channel functionality. That, or the players are really database marketing companies where the actual digital execution of [...]

By Josh Gordon | Also posted in Direct Digital Marketing, Knotice | Comments (1)

Designing to the Device… Apple v. BlackBerry

April 14, 2010 – 10:45 am

Even though Google's Android platform is the new kid on the block and has great features like open-source code capabilities along with Google API access, the mobile application market - until recently - has featured only two major device prize-fighters: Apple and BlackBerry. Sorry Microsoft, you are not in contention yet. I do not want [...]

By Scott Cooper | Also posted in Knotice, Mobile Marketing | Leave a Comment

Knotice’s Latest Software Release Notes

April 9, 2010 – 10:33 am

Since Knotice recently published our latest release notes to our loyal customers we are going to share a brief summary of those notes with our loyal Lunch Pail readers. This space is devoted to tips and tricks on executing great direct digital marketing, so it makes sense to share how direct digital marketing software evolves, [...]

By Emily Haase | Also posted in Direct Digital Marketing, Knotice | Leave a Comment

Avoiding Mistakes in Technical Project Management

June 15, 2009 – 11:56 am

Companies need to adjust quickly in order to be successful. Project drivers need to use new methods to keep up with the fast-paced technology world while maintaining up-to-date priorities, avoiding new mistakes, and not repeating past ones. We all know mistakes will happen on rare occasions, so how they are handled determines a project’s success. [...]

By Scott Cooper | Also posted in Meet The Developers, Technical Project Management | Leave a Comment

April's Top Digital Marketing Trends

May 1, 2009 – 12:40 pm

Happy May Day, everyone! First things first, thanks to all the loyal readers for making April 2009 a record month, just in time for the Lunch Pail's one year anniversary this month. It was an exciting April here at Knotice (more on that later), but also in the world of digital marketing trends - many [...]

By Josh Gordon | Also posted in Online Channel Trends, The Online Marketing Space | Leave a Comment

Understanding the Basics of Scrum, Part 2

March 18, 2009 – 11:27 am

In my last post I broke down the roles and tasks of the Scrum process. Today’s post is part two of Understanding the Basics of Scrum, and will break down the events of Scrum and the role of the task board in the Scrum process. The events of the Scrum process are as follows: Daily [...]

By Christopher Holmok | Comments (1)

Understanding the Basics of Scrum, Part 1

March 16, 2009 – 11:58 am

In a previous post I talked about different development processes. In today’s post I am going to focus on one in particular, Scrum. It is growing in popularity, and used by many companies (including us here at Knotice). Scrum is an increment process for developing software. The best way to break it down is to [...]

By Christopher Holmok | Leave a Comment

Software Development for the Digital Marketer

February 23, 2009 – 12:56 pm

Software development. It may seem like magic, but really, it's not. The whole process can sometimes appear to be tossing a cave full strange folks a pile of feature requests. Then they they spend hours, days, weeks, or even years attempting to fulfill your wishes - only to fall short, meet, or exceed your expectations. [...]

By Christopher Holmok | Also posted in The Online Marketing Space | Comments (3)

Relevance and Relative Dates

January 28, 2009 – 12:20 pm

When we put relative date operations into our software platform, I don't think anyone truly had an appreciation for how powerful they would be. They've been part of the platform for a while now, but it's interesting to see how much steam they've picked up lately with our customers and prospective customers. So, what's a [...]

By Matt Liszewski | Also posted in Knotice, Meet The Developers | Comments (2)
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