Category Archives: Tech Tips

Compact Privacy Policy: A Breakdown

March 9, 2011 – 12:02 pm

Almost every web site you visit has a link to their privacy policy hidden in tiny type in the footer of their pages. But who reads them? Fortunately, your browser is ready and willing to jump in and make sure the privacy policies you’re encountering on the web meet your preferences for web interactions – [...]

By Emily Haase | Also posted in The Online Marketing Space | Leave a Comment

GraTECHtude: Technologies We Appreciate Most

November 24, 2010 – 12:01 pm

We’ve got a lot be thankful for here at Knotice. In the spirit of the Thanksgiving, allow us to reflect on the technologies we appreciate most. See if you agree. And be sure to share what technology you’re most thankful for in the comments below. “I love Google talk and Gmail video chat. Voice is very clear (very [...]

By Casey Barto Newman | Also posted in Knotice, Mobile Marketing, Uncategorized | Leave a Comment

Browser Fingerprinting: A Breakdown

November 1, 2010 – 12:01 pm

Just like you are unique as an individual, just as no two snowflakes are alike, even your Web browser has its own identifiable qualities. According to the Electronic Frontier Foundation, “When you visit a website, you are allowing that site to access a lot of information about your computer’s configuration. Combined, this information can create [...]

By Scott Cooper | Comments (1)

The Evolution of HTML5 over Flash

October 29, 2010 – 12:01 pm

iPhones and iPads do not support Flash. If you ask Steve Jobs why, he will probably say something about HTML5 being open… and the future of the Web… and that Flash is proprietary… and it causes too many system crashes… and so on. So, in order for YouTube to be able to offer its content [...]

By Christopher Holmok | Comments (3)

And in an Instant…

October 6, 2010 – 12:01 pm

…Everything changed. Or did it change after all? By now you’ve heard all about Google’s newest search phenomena, Google Instant. The big question is how this change will impact your own SEO strategy. Sure, when the news first broke, there were the classic “SEO is Dead” blog posts and articles. But now that the dust [...]

By Micah Hatton | Also posted in Online Channel Trends | Comments (1)

2D Tagging in the US

September 8, 2010 – 12:00 pm

Last time (see Global Trends in 2D Tagging), I talked about 2D tagging and its popularity in some Asian cultures. I get a lot of questions from clients and prospects here in the US about how they can make 2-Dimensional Bar Code (2D) technologies work for them. While many pundits may argue otherwise, if conditions [...]

By Dave Lawson | Also posted in Mobile Marketing, technology adoption | Comments (2)

Global Trends in 2D Tagging

September 6, 2010 – 12:00 pm

In simple terms, 2D tagging (often used synonymously with QR-Quick Response, 2D Barcode, mobile tagging) describes a marketing strategy where the creation and rendering of a two-dimensional bar code that, when scanned through a mobile device, provides an immediate connection to content. Each 2D tag is encoded with specific information such as a URL, product [...]

By Dave Lawson | Also posted in Direct Digital Marketing, Knotice, Mobile Marketing | Comments (2)

Mobile Website Project Considerations

December 4, 2009 – 12:17 pm

Mobile optimization of websites is becoming expected by a growing percentage of mobile device users. Thus, making a mobile version of a website is a mandatory complement to a brand and vital to making users happy. When companies are planning on delivering a mobile browser friendly adaptation of a website there are many factors that [...]

By Scott Cooper | Also posted in Best Practices Insight, Mobile Marketing, Technical Project Management | Leave a Comment

Making Sense of Mobile Tagging

November 18, 2009 – 12:32 pm

Mobile tagging is a category term for the creation and rendering of a two-dimensional bar code that is link to an online experience, accessed through a mobile device. There are two basic types of mobile tagging solutions. I will go into greater depth in a forthcoming column for the MMA, but here is a quick [...]

By Bryce Marshall | Also posted in Direct Digital Marketing, Knotice, marketing, Mobile Marketing, technology adoption | Comments (5)

Targeting scenes and frames in Flash from a web page

May 16, 2008 – 12:55 pm

Today we're going a little technical. We recently launched a new Flash overview of our software platform on knotice.com. We have a bunch of great information in the flash presentation. As a result, we want to "link" to specific scenes and frames from a web page, allowing visitors to drill directly into sections they're interested [...]

By Ron Williams | Leave a Comment
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