Comments for The Lunch Pail

Comment on The Art of Email Rendering by Changes You Can Make Once You’ve Hit ‘Send’ « The Lunch Pail

Changes You Can Make Once You’ve Hit ‘Send’ « The Lunch Pail — Mon, 30 Jan 2012 16:59:24 +0000

[...] Everyone makes mistakes, but the best way to avoid them is with thorough testing. Check out these posts for more testing tips here, here, and here. [...]

Comment on Tips for Successful A/B Testing by Changes You Can Make Once You’ve Hit ‘Send’ « The Lunch Pail

Changes You Can Make Once You’ve Hit ‘Send’ « The Lunch Pail — Mon, 30 Jan 2012 16:59:22 +0000

[...] best way to avoid them is with thorough testing. Check out these posts for more testing tips here, here, and [...]

Comment on Email: 4 Quick Tips Before You Send by Changes You Can Make Once You’ve Hit ‘Send’ « The Lunch Pail

Changes You Can Make Once You’ve Hit ‘Send’ « The Lunch Pail — Mon, 30 Jan 2012 16:59:20 +0000

[...] the best way to avoid them is with thorough testing. Check out these posts for more testing tips here, here, and [...]

Comment on Thoughts on the Future of Flash and HTML5 by Tomas

Tomas — Mon, 30 Jan 2012 09:10:15 +0000

About the first part…
Flash has great development tools to achieve advanced effects (compared to hack HTML5 with crossbrowser problems and miss tons of features)
Flash is small/compressed, vector animation often only a few kb and efficient for banners (HTML5 need a lot of libraries to fix basic things). So Flash is as big as you want to.
If HTML5 is so great, why don’t you see cool advanced HTML5 animations on tablets/phones yet? It’s hard to do one solution fit all, so sometimes its better to give something extra on desktops.
Just because HTML becoming better Flash its not outdated, multimedia, realtime audio or webcam, advanced 3D etc is years ahead a standard that works on all browsers.

Comment on What’s a Facebook Super Opt-In Worth? by Announcing Our Strategic Partnership with Gigya « The Lunch Pail

Announcing Our Strategic Partnership with Gigya « The Lunch Pail — Fri, 27 Jan 2012 18:40:37 +0000

[...] really nice is that the Gigya relationship is going to provide a vehicle for brands to offer more value for consumers in exchange for allowing access to social information. Permission-based social data pulled into our Concentri platform offers an enormous opportunity for [...]

Comment on Mobile Expectations for 2012 by More Mobile Predictions for 2012 « The Lunch Pail

More Mobile Predictions for 2012 « The Lunch Pail — Wed, 25 Jan 2012 17:07:18 +0000

[...] as it pertains to mobile. That said, today I’d like to expand on some of the points from an earlier post of mine about mobile expectations for 2012. People check their email on their mobile devices. In [...]

Comment on What’s a Facebook Super Opt-In Worth? by Paul Travis CMC

Paul Travis CMC — Tue, 24 Jan 2012 05:32:24 +0000

Brian, nice analysis!

Comment on The Evolution of HTML5 over Flash by Thoughts on the Future of Flash and HTML5 « The Lunch Pail

Thoughts on the Future of Flash and HTML5 « The Lunch Pail — Mon, 23 Jan 2012 17:23:22 +0000

[...] the only game in town with regards to the creation and handling of the kind of content it supports.But HTML5 has pretty much won the fight for the future of Web browsing. Not only has the new syntax proven to be very multimedia friendly, thus eliminating the need to [...]

Comment on Thoughts on SOPA/PIPA by R.A. Norton

R.A. Norton — Sun, 22 Jan 2012 18:10:05 +0000

This is the most thoughtful & reasonable address to this issue I have seen. Bravo! Thank God SOPA died before it became law.

Comment on Five Trends to Watch in 2012: Part 1 by Five Trends to Watch in 2012: Part 5 « The Lunch Pail

Five Trends to Watch in 2012: Part 5 « The Lunch Pail — Fri, 13 Jan 2012 17:04:54 +0000

[...] Five Trends to Watch in 2012: Part 5 In the past several days, I’ve outlined my personal shortlist of trends I’m watching in 2012. So far they are: #4 — Consumer data, privacy and preferences #3 – Multi-/cross-channel attribution #2 – Understanding multi-screen profiles #1 – Mobile and social own the conversation [...]