Twitter Updates
- RT @peter_sheldon: 97% of people that have a mobile phone have it within 3ft of them 24h a day @PorterGale #smartercommerce 2 hours ago
- A handy comparison of mobile design approaches bit.ly/XdUhWM 3 hours ago
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Super Bowl Ads: A Mobile Analysis
Recently, I posted some commentary stemming from some analysis of last year’s über-expensive ad spots and their majority lack of mobile options to extend consumer-brand engagement. I also pointed out that not having an on-brand, relevant destination for them would seem to me to be ROI suicide – that 23 of 27 brands with ads […]